We are currently updating our website. You can subscribe to read our latest issue.

Efe Magazine

Canada’s Leading Multicultural Publication for Salon Professionals.

Since 2017

Celebrating 6 years of Efe

9,000+

Printed and distributed

3,000+

Followers on social

Creating a Platform Where Everyone Belongs

Efe means Beauty, Efe Magazine is Canada’s multicultural publication for the salon professional; balancing industry insight and cutting-edge trends. We deliver diverse industry coverage, inspirational and educational content, styles and tips from top stylists, beauty, technology, business, retailing and staffing issues. The latest beauty secrets and newest products lives here — creating a platform where everyone belongs.

Our contributors

Meet the team that makes Efe possible

Catherine Liguori

D'antal Sampson

Keena Al-Wahaidi

Ky'ana Sampson

Monika Sidhu

Natalia Farahmand

What I love about Efe magazine is their commitment to the hair industry.
 The love they show towards our community allows us to express our beauty wisdom and incredible art. They’re inspiring another generation of hairstylists to elevate their work.

Luigi Di Tacchio

Why I love Efe, let me count the ways.... Lol What's not to love? Efe has created a community of stylists from every walk of their career; from beginners to veterans in our industry. Inclusion is definitely felt when you’re at an Efe event. Trends, fashion, diversity and community are exactly what I think of when I see a new Efe issue. I love that they showcase real stylists and real salon trends. Finally, an industry magazine for OUR industry!

Kristina Lombardi

The love and appreciation that Efe gives to hair stylists from the magazine to the events goes above and beyond. Always uplifting our industry and giving us a fresh outlook. The magazine gives me inspiration to keep pushing the boundaries with hair. The inclusiveness of EFE truly makes you feel like you’re a part of a family.

Koleen Breccia

Meet Andrea Sampson. Our chief editor

We are By Artists, For Artists, Supporting All Artists

Blog title heading will go here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros.

Blog title heading will go here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros.

Blog title heading will go here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros.